Это очень круто.

Another set of brilliant, superb ads by Venables Bell & Partners, based of San Francisco for Intel. A very simple idea, clean and nice videos and prints and a very cool geeky result :). Inside – 7 videos, one more print and a good example of a banner ad :).

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Cool idea, but in my opinion – too rapid to understand what’s actually going on :). A bit smoother video would be better.

Я даже не буду ничего писать, можно просто посмотреть эти два сайта и всё сразу станет понятным.

Эстонский сайт Tele2:

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Как такая реклама может работать – непонятно :).

I can’t see the point, but it’s fun :).

I personally believe that Scandinavian Design Group are mostly gay. This is their newest big work – rebranding of Statoil:

Why is it bad?

• It’s rose-red-violet, that means “for women” or “gay” in a huge number of countries. It actually does, it’s not just stereotypes or something, people tend to perceive colors as it’s common to them.
• Rose is also a color of stupid, blonds and emos :).
• The strange mill thing is a sign of beauty salon, web 2.0 site, travel company, windmill factory or a helicopter flights teaching school. It certainly not a gas station sign, sorry.
• The Statoil sigh won’t stand out or be seen from far away, the font of it is beautiful, but it’s not the right one for outdoors.
• The old logotype was much better and it worked – so where is the point in rebranding?

A few other photos of Statoil wellness SPA:

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For Europe:

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